SOFANA, Ana Ima; ZAKI, Amin; FARAH, Rina. THE EVOLUTION OF NEO-BANKS: ASSESSING CUSTOMER LOYALTY AND OPERATIONAL EFFICIENCY IN THE POST-DIGITAL ERA. Journal Markcount Finance, [S. l.], v. 4, n. 5, p. 457–487, 2026. DOI: 10.70177/jmf.v4i5.4573. Disponível em: https://research.adra.ac.id/index.php/jmf/article/view/4573. Acesso em: 13 nov. 2026.